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	<title>Street Blimps - A Brand Activation and Event Management Agency - India &#187; Experiential Marketing</title>
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		<title>Experiential Marketing &#8211; India</title>
		<link>http://www.streetblimps.in/talk/experiential-marketing-india/</link>
		<comments>http://www.streetblimps.in/talk/experiential-marketing-india/#comments</comments>
		<pubDate>Thu, 07 Jan 2010 05:55:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Talk]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[future of marketing]]></category>
		<category><![CDATA[india]]></category>

		<guid isPermaLink="false">http://www.streetblimps.in/?p=318</guid>
		<description><![CDATA[Experiential marketing, though sounds like just another marketing buzzword is the future of marketing. Traditional mass media still remains the cost effective way to reach the highest number in the shortest span, but today is that enough?
Today’s consumer is savvier and is armed with enough information to back up his choice of products. In such [...]]]></description>
			<content:encoded><![CDATA[<p><strong><a href="http://www.streetblimps.in/capabilities/experiential-marketing/">Experiential marketing</a></strong>, though sounds like just another marketing buzzword is the future of marketing. Traditional mass media still remains the cost effective way to reach the highest number in the shortest span, but today is that enough?</p>
<p>Today’s consumer is savvier and is armed with enough information to back up his choice of products. In such a scenario rational arguments about the superiority of product features is not sufficient. Building an experience around your product so that consumers can see it, feel it, experience it in a setting of their liking is what beats rational arguments hands down and builds a personal equation with them.</p>
<p>And marketer’s today fortunately are waking up to the power of experiential marketing. Whether it is the <a href="http://www.streetblimps.in/work/women-experience-vim-drop-jamme-raho-campaign/">Vim Drop Jamme Raho</a> campaign or the <a href="http://www.streetblimps.in/work/surf-childrens-festival-2009-at-kalaghoda-art-festival/">Surf Excel Children’s festival</a>, Streetblimps is at the forefront in creating memorable and engaging brand experiences.<br />
We at Streetblimps not only help in the creation of experiential campaigns but we do it with solutions custom built for each client, creating powerful, personal experiential brand programs that are strategic and timeless.</p>
<p>Streetblimps offers the strategy, talent and depth of resources to effectively and efficiently deliver consistent experiences anywhere.</p>
<p>We understand that seamless execution needs to be as good as the creative vision. Our in house team comprises of some of the most respected experts in the industry who in tandem with our designers and ideators, bring the brand to life while delivering unsurpassed value and accountability.</p>
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		<item>
		<title>Women experience Vim Drop Jamme Raho campaign</title>
		<link>http://www.streetblimps.in/work/women-experience-vim-drop-jamme-raho-campaign/</link>
		<comments>http://www.streetblimps.in/work/women-experience-vim-drop-jamme-raho-campaign/#comments</comments>
		<pubDate>Wed, 09 Dec 2009 06:00:49 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[ground promotions]]></category>
		<category><![CDATA[india]]></category>
		<category><![CDATA[Vim Drop]]></category>

		<guid isPermaLink="false">http://www.streetblimps.in/?p=284</guid>
		<description><![CDATA[Since the last 6 months thousands of women have been flocking to select malls across the country to visit the Vim Drop Experiential Zones.
A specially designed unit and team have also visited housing societies across the country. They have so far travelled to Mumbai, Bangalore, Chennai, Hyderabad  and  Delhi.
These specially designed zones showcased [...]]]></description>
			<content:encoded><![CDATA[<p>Since the last 6 months thousands of women have been flocking to select malls across the country to visit the Vim Drop <a href="http://www.streetblimps.in/capabilities/experiential-marketing/">Experiential</a> Zones.</p>
<p>A specially designed unit and team have also visited housing societies across the country. They have so far travelled to Mumbai, Bangalore, Chennai, Hyderabad  and  Delhi.</p>
<p>These specially designed zones showcased the power of 1 drop of Vim Drop Gel in removing the greasiest and toughest stains through live demonstrations.</p>
<p>It also showed all those who visited the zones, how Vimdrop turns into a gel on contact with water and lasts 2 times longer.</p>
<p>Lots of prizes and samples of the products were given out to thrilled housewives.</p>
<p>The ground promotions were handled by Street Blimps</p>
[[Show as slideshow]]
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		<item>
		<title>Surf Children&#8217;s Festival 2009 at Kalaghoda Art Festival</title>
		<link>http://www.streetblimps.in/work/surf-childrens-festival-2009-at-kalaghoda-art-festival/</link>
		<comments>http://www.streetblimps.in/work/surf-childrens-festival-2009-at-kalaghoda-art-festival/#comments</comments>
		<pubDate>Fri, 17 Apr 2009 05:30:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Work]]></category>
		<category><![CDATA[Experiential Marketing]]></category>
		<category><![CDATA[Kalaghoda Art Festival]]></category>
		<category><![CDATA[Surf Childrens Festival]]></category>

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